Leadership in the Communication Age:Social Media's Effect on the Military

Social media has expanded the capabilities of military commanders to share and exchange information. From a messaging standpoint,social media has proven to be a force multiplier in terms of how services recruit prospective new soldiers, sailors, airmen, and Marines. It has also provided a mechanism that increases collaboration and information sharing. Commanders can use social media to support their professional military education program or conduct other types of training, which is key during the resource constrained environment that exists today. The use of social media also presents several challenges to military commanders.