Public Affairs Training for the Army's Officer Corps: Need or Neglect?

reportActive / Technical Report | Accession Number: ADA129788 | Open PDF

Abstract:

This study was an effort to capture Army War College student officers perceptions concerning the news media and what can be done to better our performance with them. The central hypothesis was that the Armys future leadership would perceive a problem and therefore a need for specialized media training for lieutenant colonels and colonels assigned to or occupying positions having high potential for media exposure. The total sample was tested by an attitude response survey 72 percent return. Two subsets were analyzed--those who professed to have media experience and those who stated they had none. The data was subjectively and objectively analyzed. Author

Author(s):
Hennies, Clyde A.
Author Organization(s):
ARMY WAR COLL CARLISLE BARRACKS PA
Descriptive Note:
Study project rept.,
Pagination:
0069

Security Markings

DOCUMENT & CONTEXTUAL SUMMARY

Distribution:
Approved For Public Release

RECORD

Collection: TR
Subject Terms
Joint Capability Areas:
JCA_1_Force Support; JCA_1.2_Force Preparation; JCA_8_Building Partnerships; JCA_8.1_Communicate; JCA_5_Command and Control; JCA_1.2.1_Training; JCA_1.2.3_Educating; JCA_5.3_Planning; JCA_3.1.3_Maneuver to Influence; JCA_3.1_Maneuver; JCA_3_Force Application; JCA_8.1.2_Persuade Partner Audiences; JCA_8.1.3_Influence Adversary and Competitor Audiences; JCA_8.1.1_Inform Domestic and Foreign Audiences; JCA_6_Net Centric; JCA_6.4.1_Secure Information Exchange; JCA_5.3.4_Develop Courses of Action; JCA_5.3.5_Analyze Courses of Action; JCA_5.1.1_Establish and Maintain Unity of Effort with Mission Partners; JCA_5.1_Organize; JCA_6.4_Information Assurance
Communities of Interest:
Energy and Power Technologies
Descriptor(s):
*ARMY TRAINING, *PUBLIC RELATIONS, *OFFICER PERSONNEL, EDUCATION, SKILLS, SOCIAL COMMUNICATION, ATTITUDES(PSYCHOLOGY), PERFORMANCE(HUMAN), DATA ACQUISITION, PERSONNEL DEVELOPMENT, PERCEPTION(PSYCHOLOGY), INFORMATION PROCESSING, INTERPERSONAL RELATIONS, MASS MEDIA, INDIVIDUALIZED TRAINING, COMMERCIAL COMMUNICATIONS, SOCIAL PSYCHOLOGY
Field(s)/Group(s):
Administration and Management, Humanities and History
Keyword(s):
Public affairs, News media
Report Date:
1983 Jun 06