Evaluation of the Navy's Recruiting Assistance Program as a Peer Networking Strategy for Recruiting the 19- to 23-Year-Old Market.

To evaluate the effectiveness of the Navys Recruiting Assistance Program RAP for recruiting the 19- to 23-year-old age group, a variation of RAP was designed that manipulated the age and type of RAP participants, the number of participants per recruiting station, and RAP utilization by recruiters. Although the field test of this variation was cancelled due to problems encountered in early phases, a recruiter training guide on RAP selection and supervision was developed that could be uised to improve RAP operation at the local level. Information obtained during the development networking strategy was used to generate recommendations regarding program eligibility criteria, processing procedures, and utilization of RAP participants.