Estimating the Depth of the Navy Recruiting Market

reportActive / Technical Report | Accession Number: AD1029859 | Open PDF

Abstract:

This research develops a statistical model for predicting the number of leads, as an indicator of market depth, that a ZIP code will produce for Navy Recruiting Command NRC. The U.S. Navy recruits from all over the country, using previous accessions in a recruiting district to assign recruiters and goals. This research develops statistical models to determine the key drivers of the number of leads at the ZIP code level. This research develops a Poisson regression model to predict the number of leads using factors such as IRS-estimated population size and five cluster membership factors constructed from publicly available data sources. We recommend that NRC make use of the Poisson regression model in order to determine high-yield ZIP codes for market depth.

Author(s):
Monaghan, Emilie M.
Author Organization(s):
Naval Postgraduate School Monterey United States
Descriptive Note:
Technical Report
Pagination:
0087

Security Markings

DOCUMENT & CONTEXTUAL SUMMARY

Distribution:
Approved For Public Release
Distribution Statement:
Approved For Public Release;

RECORD

Collection: TR
Subject Terms
Joint Capability Areas:
JCA_1.4.1_Force Health Protection; JCA_1.4_Force Support; JCA_5_Command and Control; JCA_1_Force Support; JCA_5.3_Planning; JCA_1.3_Human Capital Management; JCA_1.3.2_Personnel Management; JCA_1.2_Force Preparation; JCA_6.4.1_Secure Information Exchange; JCA_6_Net Centric; JCA_1.2.1_Training; JCA_6.4_Information Assurance; JCA_5.3.3_Develop Strategy; JCA_5.3.4_Develop Courses of Action; JCA_5.3.5_Analyze Courses of Action; JCA_5.6_Monitor; JCA_1.2.3_Educating; JCA_5.6.1_Assess Compliance with Guidance; JCA_6.1_Information Transport; JCA_5.6.3_Assess Achievement of Objectives; JCA_4.3_Maintain
Communities of Interest:
Biomedical
Descriptor(s):
NAVAL PERSONNEL, demography, department of defense, recruiting, active duty, census, linear regression ANALYSIS, PREDICTIVE MODELING, united states government, human resources
Field(s)/Group(s):
Military Forces and Organizations
Keyword(s):
nrc(Navy Recruiting Command), recruiting, data analysis, clusters, generalized linear regression, leads, Poisson regression, STATISTICAL MODELS, GOALS, ZIP CODE LEVEL
Report Date:
2016 Sep 01
Creation Date:
2017 Jul 18