Social Media: Menagerie of Metrics
NATIONAL GUARD BUREAU (ARMY) ARLINGTON VA
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Menagerie of Metrics Vast variation in data types for social media measurement metadata StructuredUnstructured Data hard and soft Traffic Analysis mega-metadata Community engagement rules can be ambiguous but this opens up opportunity for authentic experimentation. The Old Model Standard Sender Receiver Research Fixed and easily controlled communication processes to research Venues were easily trackable Rigid interaction processes Measurement was simple science The New Model Dynamic Quantum Interactivity.
- Quantum Theory and Relativity
- Voice Communications