Frontline Strategies of the National Rifle Association
NAVAL POSTGRADUATE SCHOOL MONTEREY CA
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This research analyzes the comprehensive organizational strategy of the National Rifle Association NRA. The NRA was dramatically transformed from a gun enthusiasts group into one of the most powerful organizations in the United States starting in the late 1970s. The key foci of this study are the political influences and victories the NRA has garnered in the United States over the past 30 years. The research also focuses on NRA senior leadership, NRA membership, media sources, and U.S. politics as they relate to the current and future strategies of the organization. In addition, an in-depth look at the NRAs history is provided, including an examination of how the NRA has become one of the most powerful lobbying organizations in the United States. Interviews were conducted with senior NRA personnel at NRA Headquarters in Fairfax, Virginia, and at the Washington D.C. field office. The persons interviewed were the Director of the Grassroots Division and the Director of Federal Affairs. The goal of the interviews was to provide readers with the most up-to-date information available on future goals and trends in the NRA.
- Administration and Management