Accession Number:

ADA082532

Title:

Youth Attitude Tracking Study; Fall 1979.

Descriptive Note:

Survey rept.

Corporate Author:

MARKET FACTS INC WASHINGTON DC PUBLIC SECTOR RESEARCH GROUP

Personal Author(s):

Report Date:

1980-03-01

Pagination or Media Count:

210.0

Abstract:

There are a number of factors that are related to a young mans decision to enlist in a military service. Factors such as national unemployment and regional cultural environments can have a strong bearing upon enlistment. Other factors related to enlistment behavior include youths general attitudes concerning military service and their awareness of the opportunities provided by the services. The information gathered in each of the nine waves of this study has three fundamental objectives. The first objective is to gather information that has common utility for all the military services. Secondly, twenty-six special recruiting areas have been isolated throughout the country so that special analyses can be performed on each of them. These areas, referred to as Tracking Areas, comprise one or more geographic units of each of the services Recruiting Detachments Squadrons Air Force, District Recruiting Commands Army, Recruiting Stations Marine Corps, and Recruiting Districts Navy. Each service is able to track the study variables over time within actionable geographic areas defined by recruiting boundaries of each service. Thirdly, the study is designed to provide observations over time so that changes in attitudes and behavior can be detected and appraised, and recruiting strategies modified accordingly.

Subject Categories:

  • Personnel Management and Labor Relations

Distribution Statement:

APPROVED FOR PUBLIC RELEASE