The Consumer's Opinions of the Food Service System: The 1973 Homestead Air Force Base Survey
MASSACHUSETTS UNIV BOSTON
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A Consumer Opinion Survey was administered to 488 enlisted personnel at Homestead Air Force Base to elicit opinions on a wide range of factors thought to determine andor influence consumer utilization and acceptance of a food service facility. Survey results indicated among other things that the traditional assumption of 21 meals per week is invalid for these groups, that the consumers do find fault with the quality as well as quantity and variety of foods offered particularly main course meat items and that many non-food factors deserve attention.
- Food, Food Service and Nutrition
- Logistics, Military Facilities and Supplies