Role of the Organization in Motivation: Structuring Rewarding Environments.
CALIFORNIA UNIV IRVINE GRADUATE SCHOOL OF ADMINISTRATION
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The theme of the paper is that, in the future, organizations can and should assume a more vigorous and imaginative role in contributing to employee motivation than they have in the past. It is expected that organizations can do this in such a way that will contribute to making the work situation both more rewarding and satisfying for individual employees as well as more of an aid in organizational goal attainment. The mechanism proposed is the active structuring of reward environments, and it is based on the twin assumptions that the behavior of individuals is modifiable, and the work environment is modifiable. The possibilities and problems of utilizing rewards more creatively are illustrated in the paper by an intensive analysis of the motivational situation for marginal members of the work force, since this group currently represents complex motivational challenges for the organization. The analysis is then extended to regular or non-marginal employees. The paper concludes with several speculations about possible long-range implications beyond the 1970s. Author
- Personnel Management and Labor Relations