Accession Number:

AD0678952

Title:

THE EFFECTS OF PERSUASIVE COMMUNICATIONS ON ATTITUDES.

Descriptive Note:

Rept. no. 4 (Annual),

Corporate Author:

HUNTER COLL NEW YORK

Personal Author(s):

Report Date:

1968-10-01

Pagination or Media Count:

28.0

Abstract:

This annual report covers the research activities carried out since the previous one was issued. Several studies focused on theoretical analyses of source effects and of self-persuasive effects of counterattitudinal advocacy. Experiments on social judgment and on an aspect of general consistency theory were also undertaken. Author

Subject Categories:

  • Sociology and Law

Distribution Statement:

APPROVED FOR PUBLIC RELEASE