A STUDY OF THE ADOPTION-DIFFUSION PROCESS IN THE DEVELOPMENT OF SHELTER IN NEW CONSTRUCTION.
SYSTEM DEVELOPMENT CORP SANTA MONICA CALIF
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A study of the diffusion process involved in implementing civil defense programs directed toward encouraging the incorporation of fallout shelter in new construction was performed. The theoretical literature on diffusion-adoption processes concerning the adoption or rejection of innovations was examined for applicability, the actual program implementation process was examined, and to determine the effectiveness of program implementation measures, interviews were conducted with both program personnel and potential adopters -- building owners and architects -- in two Civil Defense Regions. An analysis of the data was made, results described, and suggestions for further study presented. Author
- Information Science
- Structural Engineering and Building Technology
- Civil Defense