Accession Number:

AD0411839

Title:

THE CASE OF A PURE PUBLIC GOOD: TELEVISION BROADCASTING

Descriptive Note:

Corporate Author:

RAND CORP SANTA MONICA CA

Personal Author(s):

Report Date:

1963-07-01

Pagination or Media Count:

19.0

Abstract:

Broadcasting is a public good only insofar as it stimulates widespread public interest, including children and economists. It is only public good by definition, but not by virtue of analysis based on technical economic factors, if it is meant that broadcasting automatically calls forth the vexing problem of collective expenditure. On technical grounds, I do not see any necessity for either a purely commercial free reception, nor purely subscription television arrangement after all, a coexistence policy is a distinct possibility. If the station owners had the property rights which did not restrict them to commercial transmission, broadcasting might, in fact, consist of both some subcription system and commercial sponsorship which may represent a utilization of the scarce resources. The creation of additional value through utilization of resources is the true costs which have been inflicted on the society by virtue of the restriction of pay television arrangement.

Subject Categories:

  • Radio Communications
  • Sociology and Law

Distribution Statement:

APPROVED FOR PUBLIC RELEASE