THE EFFECTS OF ATTRIBUTED ABILITY UPON EXPERT AND REFERENT INFLUENCE.
Technical rept. no. 10 on Dynamics of Social Influence,
CALIFORNIA UNIV LOS ANGELES
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Continuing from an earlier study by Raven, Anthony, Mansson, 1960, 72 female subjects met in groups of four, each in a separate booth, and were asked to report whether or not they received ESP images which were presumably projected by a sender in another room. By means of a device similar to that first reported by Deutsch and Gerard 1955, each subject was given the impression that the other three subjects had received images on 23 of 30 trials. Twenty-four subjects were given the impression that their co-participants had unusually high perceptual ability 24 were told that their partners were slightly above average in perceptual ability the remaining 24 were told that the others were usually fallible in perceptual ability. It was predicted that referent influence would be predominant insofar as reporting receptions was concerned. More subjects would report reception in the condition in which moderate perceptual ability was attributed to others, less reception would be reported in the other two conditions. Expert influence would operate on belief in ESP-subjects in the high attributed ability condition would end the experiment believing more positively in ESP than would subjects in the negative condition. Author