Accession Number : ADA622489


Title :   Using Twitter for Demographic and Social Science Research: Tools for Data Collection


Descriptive Note : Manuscript


Corporate Author : WASHINGTON UNIV SEATTLE


Personal Author(s) : McCormick, Tyler ; Lee, Hedwig ; Cesare, Nina ; Shojaie, Ali


Full Text : https://apps.dtic.mil/dtic/tr/fulltext/u2/a622489.pdf


Report Date : 29 Aug 2014


Pagination or Media Count : 35


Abstract : Despite recent interest in using Twitter to examine human behavior and attitudes, little work has been done to develop systematic ways of collecting Twitter data for social science research. Further, gleaning key demographic information about Twitter users, a key component of much social science research, remains a challenge. This paper develops a scalable, sustainable toolkit for social science researchers interested in using Twitter data to examine behaviors and attitudes, as well as the demographic characteristics of the populations expressing or engaging in them. We begin by describing how to collect Twitter data on a particular population in this case, individuals who do not plan to vote in the 2012 U.S. presidential election. We then describe and evaluate a method for processing data to retrieve demographic information reported by users that is not encoded as text (e.g., details of images) and assess the reliability of these techniques. We end by assessing the challenges of this data collection strategy and discussing how large-scale social media data may benefit demographic researchers.


Descriptors :   *DATA MINING , *ONLINE COMMUNITIES , APPLICATION PROGRAMMING INTERFACE , ATTITUDES(PSYCHOLOGY) , BEHAVIOR , DEMOGRAPHY , GRAPHS , INFORMATION EXCHANGE , INFORMATION RETRIEVAL , PATTERN RECOGNITION , PUBLIC OPINION , RELIABILITY , SOCIAL COMMUNICATION , SOFTWARE TOOLS , STATISTICAL ANALYSIS , TEXT PROCESSING


Subject Categories : Information Science
      Sociology and Law
      Statistics and Probability
      Computer Programming and Software


Distribution Statement : APPROVED FOR PUBLIC RELEASE