Accession Number : ADA562051


Title :   Social Media: More Than Just a Communications Medium


Descriptive Note : Research paper


Corporate Author : ARMY WAR COLL CARLISLE BARRACKS PA


Personal Author(s) : Thomas, III, T R


Full Text : https://apps.dtic.mil/dtic/tr/fulltext/u2/a562051.pdf


Report Date : 14 Mar 2012


Pagination or Media Count : 36


Abstract : This paper draws attention to emerging national security challenges that the U.S. government and the U.S. military are likely to grapple with as a direct result of social media's increasingly disruptive influence. Accordingly, ideas contained herein will advance the position that social media is a multi-faceted entity that is more than just a communications medium or grouping of collaborative communications technologies as currently viewed by the U.S. government and the military community. Social media's unique nature also makes it, all at once, an amorphous assemblage of hugely populated virtual communities with state-like identity and influence; an editorially unencumbered, linked-en-mass informational entity with institutional identity and influence; and a disruptive and potentially weapon-like mechanism capable of inducing and enabling masses of individuals to initiate immediate or timed disruptive actions. The U.S. government risks seeing its various diplomatic, informational, military, and economic (DIME) strategies upended with increasing impunity if it fails to better recognize, redefine, and respond to social media's multi-faceted nature.


Descriptors :   *COMMUNICATIONS NETWORKS , *DEPARTMENT OF DEFENSE , *INFORMATION WARFARE , *INTERNET , *NATIONAL SECURITY , *THREATS , *UNITED STATES GOVERNMENT , ATTITUDES(PSYCHOLOGY) , MILITARY FORCES(UNITED STATES) , ONLINE COMMUNITIES , PROPAGANDA , PUBLIC OPINION , RISK , STRATEGIC COMMUNICATIONS


Subject Categories : Government and Political Science
      Psychology
      Computer Systems
      Military Forces and Organizations


Distribution Statement : APPROVED FOR PUBLIC RELEASE