Accession Number : ADA143108


Title :   Youth Attitude Tracking Study. Volume 1. Spring 1977.


Descriptive Note : Technical rept.,


Corporate Author : MARKET FACTS INC CHICAGO IL PUBLIC SECTOR RESEARCH CORP


Personal Author(s) : Heisler,J T


Full Text : https://apps.dtic.mil/dtic/tr/fulltext/u2/a143108.pdf


Report Date : Aug 1977


Pagination or Media Count : 190


Abstract : YATS 1977 conducted 5520 interviews in the Spring and 5280 in the Fall. The Spring report concluded that a greater proportion of young men between the ages of 16 and 21 have graduated high school and are now working full-time in civilian occupations. It showed two job attributes that young men perceived as attainable in the service: 'teaches you a valuable trade or skill' and 'a career you can be proud of.' perceived unattainable job attributes were: 'good benefits for you and your family,' 'job you want,' and 'opportunity to better your life.' Self-reported school enrollment in general dropped according to this study as did self-reported academic quality. In addition, more than 1/2 of the positive propensity group said they would be more likely to enlist if starting pay were increased by $50.00 a month. Only about one sixth of the negative propensity group said they would be more likely to enlist. The Fall survey found that positive propensity for all four services declined from the previous year.


Descriptors :   *ATTITUDES(PSYCHOLOGY) , *RECRUITING , MILITARY FORCES(UNITED STATES) , SKILLS , DEMOGRAPHY , TIME SERIES ANALYSIS , MANPOWER , SALARIES , MALES , MOTIVATION , QUESTIONNAIRES , PERCEPTION(PSYCHOLOGY) , AWARENESS , YOUTH


Subject Categories : Psychology
      Personnel Management and Labor Relations


Distribution Statement : APPROVED FOR PUBLIC RELEASE