Accession Number : ADA129788


Title :   Public Affairs Training for the Army's Officer Corps: Need or Neglect?


Descriptive Note : Study project rept.,


Corporate Author : ARMY WAR COLL CARLISLE BARRACKS PA


Personal Author(s) : Hennies,Clyde A


Full Text : https://apps.dtic.mil/dtic/tr/fulltext/u2/a129788.pdf


Report Date : 06 Jun 1983


Pagination or Media Count : 69


Abstract : This study was an effort to capture Army War College student officer's perceptions concerning the news media and what can be done to better our performance with them. The central hypothesis was that the Army's future leadership would perceive a problem and therefore a need for specialized media training for lieutenant colonels and colonels assigned to or occupying positions having high potential for media exposure. The total sample was tested by an attitude response survey (72 percent return). Two subsets were analyzed--those who professed to have media experience and those who stated they had none. The data was subjectively and objectively analyzed. (Author)


Descriptors :   *ARMY TRAINING , *PUBLIC RELATIONS , *OFFICER PERSONNEL , EDUCATION , SKILLS , SOCIAL COMMUNICATION , ATTITUDES(PSYCHOLOGY) , PERFORMANCE(HUMAN) , DATA ACQUISITION , PERSONNEL DEVELOPMENT , PERCEPTION(PSYCHOLOGY) , INFORMATION PROCESSING , INTERPERSONAL RELATIONS , MASS MEDIA , INDIVIDUALIZED TRAINING , COMMERCIAL COMMUNICATIONS , SOCIAL PSYCHOLOGY


Subject Categories : Administration and Management
      Humanities and History


Distribution Statement : APPROVED FOR PUBLIC RELEASE