Accession Number : AD0431206


Title :   MEASURING AMOUNT OF PRIOR EXPOSURE TO MEANINGFUL WORDS,


Corporate Author : AEROSPACE MEDICAL RESEARCH LABS WRIGHT-PATTERSON AFB OHIO


Personal Author(s) : Wing,John F


Report Date : Oct 1963


Pagination or Media Count : 53


Abstract : An important aspect of psychological research on verbal behavior is precise knowledge of the characteristics of the verbal stimuli being used, especially the amount of prior exposure subjects have had to the stimuli. It is impossible to determine directly just how much prior exposure subjects have had to meaningful words such as those used in everyday communications. Therefore, some indirect measure must be employed. This report describes and compares four, possible, indirect measures of prior exposure that experimenters may use: frequency of usage (F); judged familiarity (f); meaningfulness (m); and degree of polarization (D4). Reliability coefficients are given for each measure (when available) as well as the intercorrelations between the four measures. Finally, a comparison is made of the four measures against certain criteria important to research on verbal performance. (Author)


Descriptors :   *VERBAL BEHAVIOR , STIMULATION(PHYSIOLOGY) , SOCIAL COMMUNICATION , PERFORMANCE(HUMAN) , MEASUREMENT , BIBLIOGRAPHIES , TABLES(DATA) , FREQUENCY


Distribution Statement : APPROVED FOR PUBLIC RELEASE